Philosophy
Food first. Always.
Supplements should never be the first answer. The goal is to get every micronutrient your body needs from a varied, whole-food diet. We built Veres for the gap modern food has quietly left behind.
The goal
Everything from your plate
Nature already designed the perfect delivery system. Real food — in all its complexity of vitamins, minerals, fibre and phytonutrients working together — is how the body is meant to be nourished. No capsule replicates a colourful plate of vegetables, oily fish, nuts and fruit. That is, and always will be, the foundation we recommend first.
The problem
But modern food isn't what it was
Decades of intensive farming, depleted soils, early harvesting, long-distance storage and heavy processing have quietly stripped micronutrients out of the food chain. Research tracking produce over the last half-century shows measurable declines in minerals and vitamins — the same carrot or handful of spinach simply delivers less than it once did. Eating well has become harder than it should be.
Our answer
We'd rather you didn't need us. Until food catches up, Veres is the bridge — filling exactly what a modern diet leaves short, at doses that actually do something.
How we build
Food first
Supplements supplement. A balanced, colourful diet always comes first — and we'll be the first to tell you so.
A bridge, not a crutch
We target only what a modern diet and depleted soils genuinely leave short. Anything you can easily eat your way to, we leave out.
Clinically dosed
Actives at the amounts used in the research — never pixie-dust sprinkles designed to look impressive on a label.
Third-party tested
Every batch is independently verified for purity, potency and contaminants before it ever reaches you.
The science, plainly
What each micronutrient actually does
Not the dosages — the function. Here's what the key vitamins, minerals and essential fats in the Veres range do in your body and how they work, each linked to the peer-reviewed evidence base from the U.S. National Institutes of Health. Get them from your plate first; we're here for the gap.
Vitamins
Vitamin D3Immune signalling, bone & mood
cholecalciferol
Vitamin D is really a prohormone. Once sunlight on skin (or diet) supplies it, the liver and kidneys convert it to calcitriol, which binds vitamin D receptors found in almost every tissue in the body. There it governs how much calcium the gut absorbs for bone mineralisation, and — because immune cells carry the same receptors — it helps fine-tune both the innate and adaptive immune response. It's the nutrient most people in northern latitudes run short of through the darker months.
Find it in food: Oily fish, egg yolk, fortified foods — and sunlight on skin.
NIH Office of Dietary Supplements — Vitamin DVitamin CAntioxidant & collagen builder
ascorbic acid
Vitamin C is a water-soluble antioxidant and an essential cofactor for the enzymes that assemble collagen — the protein scaffold of skin, blood vessels, cartilage and connective tissue. It regenerates other antioxidants such as vitamin E, supports the function of white blood cells, and dramatically increases absorption of non-heme (plant) iron. Humans are one of the few animals that can't synthesise it, so it must come from the diet daily.
Find it in food: Citrus, peppers, berries, kiwi, broccoli, leafy greens.
NIH Office of Dietary Supplements — Vitamin CVitamin AVision, skin & mucosal barriers
retinol / beta-carotene
Vitamin A forms the light-sensitive pigment in the retina that makes low-light vision possible, and it maintains the epithelial barriers — skin and the mucosal linings of the gut and airways — that act as a first line of immune defence. It also directs the growth and differentiation of cells throughout the body. Plant foods supply it as beta-carotene, which the body converts to active vitamin A on demand.
Find it in food: Liver, dairy, eggs; orange and dark-green vegetables (beta-carotene).
NIH Office of Dietary Supplements — Vitamin AVitamin K2Routes calcium to bone, not arteries
menaquinone, MK-7
Vitamin K activates the proteins that put calcium where it belongs: it switches on osteocalcin, which binds calcium into the bone matrix, and matrix-Gla protein, which helps keep calcium out of artery walls. The K2 (MK-7) form circulates far longer than K1, so it reaches tissues beyond the liver. It works hand-in-hand with vitamin D in bone metabolism.
Find it in food: Natto and fermented foods, hard cheeses, egg yolk, organ meats.
NIH Office of Dietary Supplements — Vitamin KVitamin B6Amino acids & neurotransmitters
pyridoxine, P5P
In its active form (PLP), B6 is a cofactor for more than 100 enzymes — most of them handling protein and amino-acid metabolism. It's required to manufacture neurotransmitters including serotonin, dopamine and GABA, to build haemoglobin for oxygen transport, and to keep homocysteine within a healthy range.
Find it in food: Poultry, fish, potatoes, chickpeas, bananas, fortified cereals.
NIH Office of Dietary Supplements — Vitamin B6FolateDNA synthesis & methylation
vitamin B9 / 5-MTHF
Folate donates the single-carbon units the body uses to build and repair DNA and to recycle homocysteine into methionine — a hub of the methylation reactions that regulate genes and neurotransmitters. Demand is highest in rapidly dividing cells, which is why it's essential for red blood cell formation and in early pregnancy. The 5-MTHF form is already active, bypassing a conversion step that a common genetic variant slows down.
Find it in food: Leafy greens, legumes, asparagus, liver, fortified grains.
NIH Office of Dietary Supplements — FolateVitamin B12Nerves & red blood cells
cobalamin
B12 partners with folate in DNA synthesis and red blood cell formation, and it's essential for maintaining myelin — the insulating sheath that lets nerves transmit signals quickly. It occurs naturally almost only in animal foods, so plant-based diets are a frequent shortfall, and absorption declines with age.
Find it in food: Meat, fish, shellfish, eggs, dairy; fortified foods for vegans.
NIH Office of Dietary Supplements — Vitamin B12Minerals
Magnesium300+ enzymes, muscle & nerves
Magnesium is a cofactor for more than 300 enzyme systems — including every reaction that uses ATP, the cell's energy currency. It governs the contraction and relaxation of muscle (the heart included), nerve signalling, blood-glucose control and blood pressure. Refining and processing strip much of it from food, and it's one of the most commonly under-consumed minerals in modern diets.
Find it in food: Nuts, seeds, whole grains, legumes, leafy greens, dark chocolate.
NIH Office of Dietary Supplements — MagnesiumZincImmunity, repair & enzymes
Zinc is a structural and catalytic part of hundreds of enzymes and of the 'zinc-finger' proteins that switch genes on and off. It's essential for the development and function of immune cells, for wound healing and cell division, and even for taste and smell. The body has no dedicated zinc store, so a steady daily intake matters.
Find it in food: Oysters and shellfish, meat, legumes, seeds, whole grains.
NIH Office of Dietary Supplements — ZincSeleniumAntioxidant defence & thyroid
Selenium is built into selenoproteins such as glutathione peroxidase — enzymes that neutralise oxidative damage — and into the enzymes that activate thyroid hormone. Because the selenium content of crops depends on the soil they grew in, dietary intake varies widely from region to region.
Find it in food: Brazil nuts, fish, eggs, whole grains, poultry.
NIH Office of Dietary Supplements — SeleniumEssential fatty acids
Omega-3 (EPA & DHA)Heart, brain & inflammation balance
EPA and DHA are long-chain omega-3 fats the body can only make from plant ALA inefficiently. DHA is a major structural component of brain and retinal cell membranes, while EPA is the precursor to specialised 'resolving' molecules that help bring inflammation to a close. Together they support normal heart function, healthy blood triglyceride levels and blood pressure already in the normal range.
Find it in food: Oily fish (salmon, sardines, mackerel, herring), algae oil.
NIH Office of Dietary Supplements — Omega-3 Fatty AcidsThese are educational summaries of how nutrients function in the body, not medical advice or a claim to diagnose, treat or cure any condition. Always favour a varied diet, and speak to a healthcare professional before supplementing.
Start with food. Fill the gaps with Veres.